Infographic: A Tale of Two Packages
This year, more people than ever before are shopping online, leading to fascinating discoveries on packaging solutions and consumer perception.
December 4th, 2020
eCommerce & Fulfillment
Infographic
Improper packaging subconsciously lowers perceived product value and even brand integrity, according to a recent study by Pregis LLC and California Polytechnic State University.
Companies using “excessive” packaging are lowering the value of their products and their brands.
As e-commerce shopping grows in popularity, it’s essential to ensure your packaging tells the right story.
